NowWeMOVE websites and coverage reached millions in 2015

NowWeMOVE coverage

As the NowWeMOVE campaign continues to expand its year-round calendar of events, its online coverage and reach is rapidly following suit, with over 1.1 million people visiting a NowWeMOVE website and over 1700 traditional online articles being published on one or more of the campaign’s activities in 2015. Fresh reports from our digital and media […]

NowWeMOVE calendar for 2016 takes shape: MOVE Week springs to May

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Building on successful trials of new initiatives in 2015, the NowWeMOVE campaign is expanding its all-year round activity even further in 2016. The campaign, initiated by the International Sport and Culture Association (ISCA), is planned to include more initiatives targeting European citizens and promoting the importance and benefits of the regular physical activity. The expansion of the […]

No Elevators Day in Brussels

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On the 5th of June this year the first European No Elevators Day was held in different cities around Europe. Brussels was no exception to the occasion and multiple organisations and companies participated in the newly developed initiative. The participants were very active on the social media promoting their efforts on the day and were […]

Scottish hospitals and leisure centres get behind No Elevators Day

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Three hospitals and five leisure centres in North and South Lanarkshire, Scotland, supported the first European No Elevators Day today by encouraging their staff and visitors to take the stairs instead of the elevators. South Lanarkshire Leisure and Culture and NHS Lanarkshire estimated that their efforts resulted in 7420 individuals taking the stairs throughout the day.  Due […]

No Elevators Day to keep Europeans in good shape

Today European citizens in 17 countries will take the stairs instead of the elevator for the International Sport and Culture Association (ISCA) and its local partners’ first European No Elevators Day. The day will see participating organisations sealing off elevators in more than 180 public and private buildings in more than 50 cities as part of […]

Make It A Stairway To Health

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We already talked about the health benefits stair climbing brings but we have a few more things to share with you! Stair climbing is an intense but not harmful exercise and also one of the most effective methods of preventive medicine. Almost all competitive athletes are often asked by their coaches to charge up the […]

No Time For Physical Activity? Your Opportunity Is Now!

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  The Centers for Disease Control and Prevention claim that an adult individual needs more than 2 hours a week of moderate-intensity exercise to be in a good shape. That shouldn’t be so hard to achieve if you let yourself get a little more creative. The most common reason for people not to be physically active is […]

Europe Says NO to Elevators and YES to Stairs on 05.06.2015

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Modern society has one extremely dangerous feature – physically inactive lifestyle. Because of it the way we spend our days needs to change – we need a new, active way of living. To support and promote this change, we decided to start to a new initiative throughout Europe – No Elevators Day (NED). What is No […]

No Elevators Day demonstrates how easy it is to get active

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No Elevators Day is a pan-European initiative part of NowWeMOVE campaign initiated by International Sports and Culture Association (ISCA) and supporting the European Week of Sport #BeActive. No Elevators Day will happen for the first time on 05.06.2015 all over Europe. No Elevators Day could be easily implemented – in office buildings, shopping centre, apartment […]